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Recovering From a PR Disaster: What Hotels Can Do

Recovering From a PR Disaster: What Hotels Can Do

PR disasters can strike any hotel unexpectedly, damaging reputation, credibility, and revenue. Whether it’s a guest safety issue, a viral negative review, or a scandal involving staff members, how a hotel responds to such crises can make or break its reputation....
Why Hotels Should Be Concerned With Their Conversion Rates

Why Hotels Should Be Concerned With Their Conversion Rates

Conversion rates are a critical metric for hotels to track and optimize, as they directly impact revenue and profitability. Conversion rate refers to the percentage of website visitors who take a desired action, such as booking a room, making a reservation, or signing...
Sustainable Switches for Hotels

Sustainable Switches for Hotels

As the global focus on sustainability intensifies, hotels are increasingly seeking ways to reduce their environmental footprint and operate more eco-friendly. Implementing sustainable practices benefits the planet and resonates with environmentally conscious guests,...
Transitioning Into Luxury Hospitality: Career Tips

Transitioning Into Luxury Hospitality: Career Tips

Transitioning into the luxury hospitality sector can be an exciting and rewarding career move. Whether you’re already working in the hospitality industry or considering a career change, breaking into the luxury segment requires a combination of skills,...
Personal Touches That Make a Difference for Your Hotel Guests

Personal Touches That Make a Difference for Your Hotel Guests

In the hospitality industry, the competition is fierce, and hotels are constantly striving to stand out from the crowd. While luxurious amenities and stunning décor are essential, personal touches often leave a lasting impression on guests. These small gestures can...
Hotel Safety When Traveling

Hotel Safety When Traveling

Before planning a trip or vacation, you must consider the various factors affecting your experience. One of these is the location – and security – of your hotel. Having the proper security and safety measures will help ensure you have a great time. Here...