Selecting the right Content Management System (CMS) is crucial for hotels looking to create and maintain an effective and engaging online presence. A CMS simplifies website management, allowing hotels to update content, manage bookings, and enhance the guest...
Raising prices in the hospitality industry can be a delicate process that requires careful planning and execution. While increasing prices can help hotels improve profitability and maintain competitiveness, it’s essential to implement pricing changes...
PR disasters can strike any hotel unexpectedly, damaging reputation, credibility, and revenue. Whether it’s a guest safety issue, a viral negative review, or a scandal involving staff members, how a hotel responds to such crises can make or break its reputation....
Conversion rates are a critical metric for hotels to track and optimize, as they directly impact revenue and profitability. Conversion rate refers to the percentage of website visitors who take a desired action, such as booking a room, making a reservation, or signing...
As the global focus on sustainability intensifies, hotels are increasingly seeking ways to reduce their environmental footprint and operate more eco-friendly. Implementing sustainable practices benefits the planet and resonates with environmentally conscious guests,...
